The ten commandments of crisis management 

The ten commandments of crisis management  


1. Keep a cool head!

2. Set up a crisis team!

3. Act swiftly, and communicate, communicate, communicate!

4. Present an optimistic vision of the future!

5. Don’t leave anyone behind!

6. Give hope, implement positive measures too!

7. Assess the impacts!

8. Make use of outplacement tools!

9. Hang onto the best employees!

10. Look after yourself!

This brief study explores the human side of corporate crisis management under the present circumstances. We list the various expectations that a practicing crisis manager has to fulfil, map out some crisis-management techniques and the most important guidelines that need to be followed. These “Ten Commandments of Crisis Management” do not represent an off-the-peg solution to the problems themselves, but help you to get your bearings and find a way out as quickly as possible.